Road Map - Cycle of reflections towards a Country Plan
On Monday 21 February 2022, the 15th meeting of the cycle called Roadmap - Cycle of reflections towards a Country Plan took place. This time we presented a presentation on the unparalleled possibilities of tourism in Argentina with Eduardo Outeiral:
🛩️🏔️Tourism: potential for development, foreign exchange earnings and job creation.
Do you want to know why Argentina is the country with the greatest potential for growth in foreign exchange and employment through tourism? Until 2020 Tourism was the largest industry in the world, the one that employed the most people and the one that grew the fastest after the great world crises. Its development is a huge opportunity for our country, especially at this time. How can we build a strategic identity, a "country brand" that will help us grow and create jobs? Eduardo, travelling from the end of the world, tells us all about it.
It accompanies us:
📌 Eduardo Outeiral: holds a degree in Marketing and is a professor of Services Marketing. Founder of Haciendo Destinos, the first tourism think tank in Argentina, which is part of the Explora Foundation, of which he is director, and has more than 70 tourism projects of social aid in Argentina. He is the owner of the tourism consultancy Far Away Travel, author, consultant and advisor in tourism-based development.
Join us at www.planpaisargentina.org
#YoIWantAPlanforMyCountry 🎯
#PlanCountryArgentina 💙
#HRouteShooting
#Turismo